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About Third Arm (formerly ZDM Group)
Started in 2003 on the principles that staying in front of—and connecting with—your clients is paramount, Third Arm Marketing has grown from a pioneer email newsletter provider to a full service online agency. Today, in addition to email marketing,
Third Arm Marketing provides: search engine optimization; paid search engine marketing; website design; site updates and web mastering;
SalesForce integration; online surveys; custom marketing programs; and consulting services.
About David Weinfeld, Founder
Combining his scientific background (MS in Mechanical Engineering) with over a decade of online marketing experience, David melds technology and creativity to provide solutions to your most pressing marketing needs.
Prior to starting Third Arm Marketing, David has been instrumental in the success of many online companies. His tenure includes:
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Monster Worldwide
- Dir. of Product Development, Military.com
With over 8 million members and 20 million unique visitors per month, Military.com (part of the Monster.com family) is the largest military and veteran membership organization. In addition to search engine optimization and online consumer research, David successfully developed, launched and managed the online leads business which enabled the company to prosper during the .com downturn.
ClipShow, Inc.
- Founder & VP of Internet Operations
Think YouTube... only 6 years earlier!
As VP of Internet Operations, David led the development and successfully grew ClipShow into the number one video-sharing destination of its time. Partnering with DoubleClick, he also launched the first real-time targeted video advertising solution.
Learn2.com
-Vice-President, Client Services
Webby Award finalist and named by Yahoo! as "one of the twelve most important websites of the 20th century",
David directed the planning and oversight of all aspects of the award-winning website, Learn2.com.
David's responsibility also extended to all business development, creative development and production for numerous website projects including: PhotoSmart.com (Hewlett Packard), HP.PhotoNet.com (Hewlett Packard/Kodak), ProfitPatterns.com (Mercer Management Consulting) and MeredithIM.com (Meredith Corporation) among others.
David has extensive speaking experience in the areas of effective website development, website marketing and Internet strategies.
He has led seminars at The Learning Annex and has spoken at Haas School of Business, American Marketing Association and other corporate events.
Prior to joining Learn2.com, David was a graduate researcher at Argonne National Laboratory, an Adjunct Faculty member at Lake Tahoe Community College and an application/sales engineer at Hutchinson & Company. He holds a Masters Degree in Mechanical Engineering, along with his BSME from The University of Texas. An avid sports enthusiast, David spends his free time rowing in the San Francisco Bay and mountain biking with his wife, son and daughter.
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