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Did you know WetFeet sells its research reports individually and by annual subscription?
Concidered "must haves" for many Fortune 500 and high growth start-up HR and Recruiting professionals
, these insightul reports will give you the leg up on everthing from divierstiy initiatives, to internships,
to campus recruiting.
Right now, as a special promotion to our newsletter subscribers only, we're offering a 25%
discount on our Internship Programs Report 2004. To order or for more information,
contact Bo Lee at 415-293-7374 or blee@wetfeet.com
Best regards,
The WetFeet Team
Question: During your company's most recent information session, did your recruiting team:
Play a 20-minute video about the company's history & global presence?
- Give the managing director (vice president, COO) free reign to discuss whatever s/he wants for half an hour?
- Bring recent alumni…Wait, what alumni?
- Drag along the two associates closest to the Exit door when you were leaving the office?
If you said "Yes" to any of the above, chances are that students walked away from your information session bored,
unimpressed, confused, or in the worst case, turned-off by your employment proposition.
"If someone stands up in a room and is casual, funny, sincere, comfortable, and confident, you can guarantee that it's going to positively impact peoples' impression of the firm."
-Senior, Finance Major - U of Texas, Austin
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Your company's information session/presentation is one of the best ways to attract students and build excitement around your organizations internship program and full-time employment opportunities.
The information session gives students that rare opportunity to interact and network with a company and its employees face-to-face. Students have an opportunity to gather information about an employer, learn first hand about its culture and the types of employees it hires, and also determine whether they'd be a good fit in the organization. Unfortunately, students find that few companies maximize the sessions to build interest, using the time instead to reiterate clichéd marketing messages and recycle generic presentations and videos.
Source: WetFeet Recruitment Marketing Strategies Report
3 Tips you'll thank us for...
Click here for more tips from WetFeet's new research Recruitment Marketing Strategies Report
that can help make your next info session an event students will be talking about days later (and they will!)
WetFeet's sixth annual Student Recruitment Report 2004 finds that the campus recruiting market has improved for the second year in a row.
While the average number of job offers for undergraduates remained consistent at 1.1 between 2003 and 2004, the number rose for both MBAs (1.8 offers, up from 1.5) and other grad students (1.1 offers, up from 0.9).
Source: WetFeet Recruitment Marketing Strategies Report
While these numbers are nowhere near the numbers of the 2000 recruiting season, they are a marked improvement from the 2002 season, particularly for MBAs. WetFeet's research also shows the number of people receiving multiple offers this year also increased for all categories of students. What does this mean to you?
- Competition for students, especially top-tier students, will increase. Students will be faced with more employment opportunities and may become more selective in their career decisions. Engaging students early through internships programs will help you secure a relationship with top-tier students before the frenzy of full-time employment recruiting.
- Students will face more recruiting "noise" and it'll be more difficult for your employment proposition to be heard. Consider engaging students more frequently and through smaller events and venues. Sponsoring student club events and hosting informal coffee/social hours give candidates multiple opportunities to learn about your company.
- Students remain highly skeptical of recruiters and their tactics. Possibly learning from the trials of their former classmates, students have diversified their job search tactics and do not rely solely on on-campus recruiting resources. Shifting your recruitment strategy to allow for more events and activities that foster close relationships with candidates may help to waylay student concerns.
Make sure your organization is prepared for the new recruiting season. Click here to learn more the student recruitment market or to purchase WetFeet's Student Recruitment Report 2004.
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JOB MARKET CONFIDENCE
"I think the job market is better this year (2003-2004) then it was last year."
% Agreeing
Undergrad: 64%
MBA: 92%
Other Grad: 67%
"I think the job market will be better next year (2004-2005) than it is this year.
% Agreeing
Undergrad: 77%
MBA: 93%
Other Grad: 81%
Source: Internship Programs Report 2004
Source: WetFeet Student Recruitment Report 2004
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WETFEET RESEARCH REPORTS
Put our knowledge to work for you
Internship Programs Report
Best practices and guidelines to create a valuable internship program for employers and students.
Diversity Recruitment Report
Learn how to build and retain a diverse workforce.
Student Recruitment Report
Understand major new trends in student recruiting and what this means for employers.
Corporate Recruiting Websites
Understand what makes an effective recruiting website in the eyes of job seekers.
"Packed with information that is both relevant and actionable."
– Scott Read, Procter & Gamble
To learn more about WetFeet's research services and subscription packages and inquire about membership,
please e-mail research@wetfeet.com, download our order form,
or telephone toll-free 866-4-WETFEET (outside the U.S., call 1-415-284-7900).
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RECRUITMENT TECHNOLOGY
Are your online job applications becoming overwhelming? Get on top of your online job application with tips
in our Recruitment Technology article, "How To Manage Online Job Applications".
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